Summary
Currently optimizing digital platforms and marketing strategies to enhance user experience and drive conversions for a US-based agency.
Highlights
Spearheaded SEO and site usability optimizations through comprehensive audits and content restructuring, significantly improving user experience and search visibility.
Integrated UX best practices into digital marketing strategies in collaboration with design and development teams, ensuring cohesive, user-centered experiences across platforms.
Analyzed quantitative data via A/B testing and Google Analytics to refine content strategies and increase conversion rates by optimizing user engagement based on data-driven insights.